Mission, Vision & Values
Mission
To continuously enhance stakeholder value by operating as a key player in the production, distribution, and management of strong brands in domestic and regional markets with an extra-regional presence.
Vision
- We operate within an integrated corporate culture and utilize the best technologies to maintain cost efficiencies throughout the operation. Resource conservation and effective recycling programs are an on-going priority.
- We support a culture of ongoing research, feedback and innovation to ensure business continuity/viability.
- We place an emphasis on modern R&D capabilities, and continue to foster partnerships with reputable parties to develop expertise, new ingredients, product, and packaging technologies.
- We enjoy a highly-focused customer service culture, and mutually beneficial relationships with partners.
- We commercialize a portfolio of high quality brands.
- We expand geographically by investing outside of our traditional sphere of operations and as a result enhance earnings and renew personal and corporate interest in our Group.
- We develop sustainable financial returns for investment, adding value to shareholders.
- We are an undisputed Employer of Choice.
- We maintain the highest standards in Corporate Governance.
- We are leaders in Corporate Social Responsibility with a consistent commitment to supporting the needs of our communities and the natural environment.
Values
- Honesty & Integrity
- Quality & Excellence
- Fairness & Transparency
- Mutual Trust & Respect
- Commitment & Loyalty
- Innovation
- Recognition & Reward
- Accountability & Responsibility
- Empathy
- Ethical Behavior
